+ SCOTT + HARPER

Displays

Don Julio

Dynamic bottle glorifier honors the agave plant with a captivating design.

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Services

ideation + concepting + industrial design + 3D modeling + mold fabrication + custom manufacturing + quality control + testing

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More Case Studies
A close-up photo of the Don Julio logo on custom packaging.

Challenge

Don Julio tasked Harper+Scott with developing a new bottle presenter with gravitas that would demand attention en masse throughout nightclubs nationwide. Given Don Julio’s extensive brand portfolio, the glorifier needed to be designed in such a way that it could carry any bottle from their tequila lineup.

A Don Julio bottle on a custom-designed display.

Execution

We developed a black and gold presenter with lighting throughout, two layers of agave leaves, and prominent branding to deliver a breakthrough presence within a dim and busy environment. We also produced a set of modular clear acrylic bottle holders to ensure that any Don Julio bottle can be securely held in the presenter as it makes its way through the crowd.

A close-up photo of the top of a Don Julio bottle set against unique packaging.

Our Differentiator

While many bottle presenters have similar features, we were able to create something uniquely fitting to the Don Julio brand, and dynamic enough to be used for all of their bottles.

Don Julio

Dynamic bottle glorifier honors the agave plant with a captivating design.

ideation + concepting + industrial design + 3D modeling + mold fabrication + custom manufacturing + quality control + testing